Engineering 2 guests | 2 insights

Design Engineering

Design engineering is an emerging role that combines high-end design sensibility with the ability to ship production-ready code. Design engineers bridge the gap between UX design and engineering, enabling faster prototyping and shipping. This hybrid skill set is becoming increasingly valuable as AI accelerates development.

The Guide

3 key steps synthesized from 2 experts.

1

Build the function within your organization

Design engineering isn't just an individual skill - it can be a distinct function within a company. Consider creating a design engineering team that sits between design and engineering, responsible for turning concepts into working prototypes quickly and ensuring design quality in production.

Featured guest perspectives
"I eventually joined the design team... a big part of what I did there was create this function called design engineering."
— Gaurav Misra
2

Develop both design taste and coding ability

The most successful people in AI-driven development are those who combine design skills with engineering capability. You don't need to be world-class at both - but you need enough design sense to make good aesthetic decisions and enough engineering skill to ship production code, not just prototypes.

Featured guest perspectives
"One of the things that people got excited about that we published on the Vercel blog was about design engineering, because a lot of the people that we were noticing were being very successful at Vercel were people that had both the design and engineering skills."
— Guillermo Rauch
3

Use design engineering to prototype and ship faster

Design engineers can move from concept to working product in a single person, eliminating handoff delays and translation errors between design and engineering. This acceleration is especially powerful in fast-moving environments where iteration speed is a competitive advantage.

Featured guest perspectives
"I eventually joined the design team... a big part of what I did there was create this function called design engineering."
— Gaurav Misra

Common Mistakes

  • Treating design and engineering as completely separate disciplines
  • Hiring only specialists without considering hybrid roles
  • Expecting designers to 'learn to code' without providing support and career paths
  • Using design engineers only for prototypes rather than production work

Signs You're Doing It Well

  • Time from concept to working prototype is measured in hours, not weeks
  • Production code matches design intent without multiple revision cycles
  • Your team has people who can independently take ideas from sketch to ship
  • Design engineers are recognized as a valuable career path, not a transitional role

All Guest Perspectives

Deep dive into what all 2 guests shared about design engineering.

Gaurav Misra 1 quote
Listen to episode →
"I eventually joined the design team... a big part of what I did there was create this function called design engineering."
View all skills from Gaurav Misra →
Guillermo Rauch 1 quote
Listen to episode →
"One of the things that people got excited about that we published on the Vercel blog was about design engineering, because a lot of the people that we were noticing were being very successful at Vercel were people that had both the design and engineering skills."
View all skills from Guillermo Rauch →

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