Leadership 43 guests | 78 insights

Having Difficult Conversations

Difficult conversations are the highest-leverage moments in leadership. Avoiding them creates organizational dysfunction, destroys team morale, and causes you to lose your best performers. The goal isn't to minimize discomfort—it's to deliver truth in a way that creates clarity and enables growth.

The Guide

6 key steps synthesized from 43 experts.

1

Reframe candor as kindness

Being 'nice' by avoiding hard feedback isn't kind—it's selfish. You're optimizing for your own comfort while letting someone fail. True kindness means telling people what they need to hear to improve, even when it's uncomfortable. The long-term damage from withholding feedback is always worse than the short-term discomfort of delivering it.

Featured guest perspectives
"Fundamentally, the most selfish thing you can do is withhold feedback from someone. When you think a thought that would help someone improve and you avoid giving it to them because it would make you uncomfortable. Well, you're optimizing for your own comfort, and it's fundamentally selfish."
— Matt MacInnis
"The number one company value from my startup... was to be kind and candid... we, as founders, realized that we often would be nice and it wasn't actually the right thing to do. We would delay the difficult conversations and we were not candid... think of being candid as an act of kindness."
— Alexander Embiricos
2

Use a structured feedback framework

Structure prevents feedback from becoming personal attacks. Use a formula like: 'When you [specific behavior], I feel [actual emotion], and I'm telling you this because [purpose/what you want to change].' Stay on your side of the net—speak only to the behavior you observed and its impact on you, not to the other person's intentions or character.

Featured guest perspectives
"The formula is when you do insert behavior, I feel pull out the vocabulary of feelings and I'm telling you this because, or I'm hoping the outcome of you knowing this is."
— Carole Robin
"Stay on your side of the net... stick with the two realities you know because we get in trouble the minute we start thinking we know the other person's reality."
— Carole Robin
"Convey this feedback as situation, behavior, impact. The situation is on Tuesday in that meeting at 3:00. Behavior, you interrupted me while I was saying this thing. Impact, made me feel like you weren't listening to me."
— Paige Costello
3

Address issues while they're still small

Small interpersonal irritations ('pinches') left unaddressed become major conflicts ('crunches'). Notice when you're becoming activated by small behaviors and address them immediately. The conversation that feels awkward today becomes much harder after resentment has compounded for months.

Featured guest perspectives
"Address it while it's still small and then it won't get big. That's why we call it talk about a pinch before it becomes a crunch."
— Carole Robin
"Feedback really, in my mind, ideally, should be a daily practice... what is the best tool for us to get better? It is feedback."
— Julie Zhuo
4

Give a heads-up before delivering hard news

The amygdala gets triggered by surprise. Before delivering difficult feedback or news, warn the person: 'This is going to be a difficult conversation. Take a few seconds to prepare yourself.' This simple heads-up prevents emotional hijacking and helps the recipient actually hear what you're saying.

Featured guest perspectives
"I start it off, 'Hey, this is going to be a difficult conversation. I want you to take a few seconds and prepare yourself. You are not going to enjoy this.' What I found is that the way the amygdala gets triggered is often because of surprise. So, if you give someone just a few seconds to mentally prepare, then the amygdala often doesn't get triggered nearly as hard."
— Matt Mochary
5

Be crystal clear about consequences

Before any termination, you must have had a 'crystal clear' conversation where the stakes were explicitly stated. Say exactly what needs to change, by when, and what happens if it doesn't. Use language like 'If you don't fix these things in the next 30 days, we're going to have to part ways.' No one should be surprised when they're let go.

Featured guest perspectives
"I need you to know that this is very important. I need you to fix this within the next 30 days. Otherwise, I'm sorry to say, we're going to have to find a way to part ways because I can't keep this going with you. I know you have it in you to change. I value all you bring to the table, but if you don't fix these things, we're not going to have a future together."
— Alisa Cohn
"Where if I'm asking myself the question, 'If this person on my team came to me and said, "I'm leaving today. I have a different opportunity," would I do everything I could to keep them at Netflix?' If not, then I should be having that tough conversation about, 'Should you really be here? Are you in the right role?'"
— Elizabeth Stone
6

Respond to defensiveness with curiosity, not escalation

When someone pushes back on feedback, don't double down or retreat. Instead, respond with genuine curiosity: 'Fascinating. Tell me more about why you think that.' If the energy changes and they become heated, pause and reset: 'I notice the energy has changed. My intention isn't to upset you—I want to help you succeed.' Ask 'What did you hear me say?' to uncover misinterpretations.

Featured guest perspectives
"She could have the most profound disagreement with somebody in the world... and she would respond. She would say, 'Fascinating. You have to tell me more about why you think that.'"
— Boz
"Let's pause for a second because I'm feeling the energy has changed and I can see that you're getting a little bit heated by what I'm saying and I want you to know that I have no intention of upsetting you. I just want to be able to talk to you about the things that are going to help you in your career."
— Alisa Cohn
"What did you hear me say? One of the most powerful things you can do when somebody responds in a way that feels very unexpected and out of whack with what you just said is go back to, 'What did you hear me say?'"
— Carole Robin

Common Mistakes

  • Saying 'I feel that...' or 'I feel like...'—these introduce attributions about the other person, not actual feelings
  • Burying the lead—deliver the hard news early, don't make them wait through context
  • Using feedback as emotional venting rather than strategic behavior change
  • Failing to create consequences, which makes feedback just noise
  • Firing someone who is surprised because you never had the 'crystal clear' conversation

Signs You're Doing It Well

  • People thank you for feedback even when it's hard to hear
  • Issues get resolved before they escalate into major conflicts
  • Your team gives you honest feedback in return
  • When you do have to let someone go, they understand why and it doesn't come as a shock

All Guest Perspectives

Deep dive into what all 43 guests shared about having difficult conversations.

Ada Chen Rekhi 1 quote
Listen to episode →
"It's so unsafe for your manager to turn to a young woman on the team and say, 'Here, let me give you feedback on your physical appearance, and how it affects your competence and how you're perceived in the workforce.' That the vast majority of them will just never do it because there's no winning... but then that person never learns the rules of the game."
Tactical:
  • Connect the dots for the recipient between their presentation/behavior and how it affects their perceived competence.
  • Focus feedback on controllable elements that can be actioned immediately.
  • Build deep trust first so that 'Radical Candor' is received as helpful rather than an attack.
View all skills from Ada Chen Rekhi →
Alexander Embiricos 1 quote
Listen to episode →
"The number one company value from my startup... was to be kind and candid... we, as founders, realized that we often would be nice and it wasn't actually the right thing to do. We would delay the difficult conversations and we were not candid... think of being candid as an act of kindness."
Tactical:
  • Frame difficult feedback as an act of kindness to the recipient
  • Avoid 'being nice' as a justification for avoiding candid performance conversations
View all skills from Alexander Embiricos →
Alisa Cohn 8 quotes
Listen to episode →
"Hope for the future is so important. I know this is going to be challenging for you to hear, not going to promote you, but I want you to know this. It's really important to me that you're able to succeed in your career here, and so I want to continue to help you find opportunities to build your skills and to advance."
Tactical:
  • Acknowledge the difficulty of the news immediately
  • Express commitment to the employee's long-term career success
  • Offer specific support for skill-building and advancement
"No one wants to make anybody upset, but through that upset on the other side of that, can often be a whole new possibility and a whole new revelation, and actually a lot of joy and freedom. I think that we forget about all the other possibilities that come out of difficult conversations and we just land on these really uncomfortable parts."
Tactical:
  • Identify the specific fear or meaning you are attaching to the conversation
  • Focus on the potential positive outcomes and 'freedom' on the other side of the conflict
"Matilda, I want to chat with you about the way you're interacting with your peers. So what I'm hearing from them is that you're missing deadlines on a regular basis and not letting them know you're missing the deadlines, and that also you're not fully keeping your team up to speed. And so they're kind of confused running around. Now, we both know that the most important way you can be successful here and also achieve your goals is to make sure that you are working with your peers in a way that's consistent and that they can count on you and you can count on them."
Tactical:
  • Use the phrase 'What I'm hearing' to cite multiple sources of feedback
  • Use 'We both know' to align the feedback with the employee's own goals for success
  • Keep the tone even-keeled and matter-of-fact
"Matilda, part of your job is to be able to create these documents and I appreciate that you do them on time. What I've observed is that they can often be not as structured as I'd like them to be and they also lack a conclusion. So what I'd love you to do is look at these three or four examples of some folks who are doing them really well and see if you can model your writing on theirs."
Tactical:
  • Start with 'What I've observed' to keep the feedback objective
  • Provide specific examples of high-quality work to serve as a benchmark
  • Connect the skill level to the perception of their professional thinking
"Let's pause for a second because I'm feeling the energy has changed and I can see that you're getting a little bit heated by what I'm saying and I want you to know that I have no intention of upsetting you. I just want to be able to talk to you about the things that are going to help you in your career."
Tactical:
  • Call out the change in 'energy' or 'temperature' neutrally
  • Reiterate that the goal is to help the person's career
  • Offer a break to digest the information if necessary
"Matilda, I know this is going to be challenging for you to hear. I know you were hoping to get that promotion, but I want to let you know that we are going to actually be looking for an external candidate. I want to give you a few thoughts about why. First of all, in discussing this with my peers, I'm realizing that we need someone who has done this role multiple times in the past and has that experience."
Tactical:
  • Don't 'bury the lead'—deliver the news early in the meeting
  • Explain the business rationale (e.g., need for specialized external experience)
  • Mirror back their perspective to show they have been heard
"I need you to know that this is very important. I need you to fix this within the next 30 days. Otherwise, I'm sorry to say, we're going to have to find a way to part ways because I can't keep this going with you. I know you have it in you to change. I value all you bring to the table, but if you don't fix these things, we're not going to have a future together."
Tactical:
  • State clearly that the issue is a 'deal breaker'
  • Set a specific timeframe for improvement (e.g., 30 days)
  • Explicitly use the phrase 'part ways' or 'not have a future together' so there is no ambiguity
"Matilda, we talked about this multiple times. The last time we had this conversation, I told you I needed you to make these changes. You haven't made these changes and we're going to part ways. So I have here, Sarah from HR or whatever, and we're going to talk through the logistics of that."
Tactical:
  • Reference the previous 'crystal clear' warnings
  • State the decision as final and move quickly to logistics
  • Involve HR for the formal termination process
View all skills from Alisa Cohn →
Annie Duke 1 quote
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"I hear what you're saying and I understand. Nevertheless, this is what's going to happen. And obviously, the words that you can use for that might be different... I heard you and your input, trust me, was incorporated into the decision, nevertheless, this is the path we're going to take."
Tactical:
  • Validate the other person's perspective ('I hear you').
  • Use 'nevertheless' to transition to the final decision without inviting further debate.
View all skills from Annie Duke →
Anneka Gupta 2 quotes
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"I try to let myself just feel the things that I'm going to feel. ... Then once that's passed, whether that's a few hours or a few days, don't react. Don't try to say, "Oh, I don't believe this." Listen. And then ask myself, okay, well where is this feedback coming from? Why am I getting this feedback?"
Tactical:
  • Wait several hours or days before responding to negative feedback to allow emotions to settle.
  • Approach feedback with curiosity by asking peers for additional context or flavor on the critique.
"I will say this very directly to people, I care so much about you and I'm giving you this feedback because I want you to be successful and I want you to be able to reach the pinnacle of what I know you can accomplish. ... then it makes the other person much more receptive to hearing whatever you have to say."
Tactical:
  • Explicitly state your positive intent and belief in the person's potential before delivering the critique.
  • Frame feedback as 'how you are being perceived' rather than an objective truth about the person's character.
View all skills from Anneka Gupta →
Ben Horowitz 2 quotes
Listen to episode →
"I'd say I just sit them down and I would say, 'Look, you're a really good director of engineering because you do a great job at managing the team, get the products out, all that. But you're not really a CTO because to be a CTO, you have to be effective with other parts of the organization... if you want to get good at that, I'll help you. I'll work with you on it, but if you don't, I'm going to have to hire a CTO at some point because obviously I need that.'"
Tactical:
  • Be specific about how a behavior (e.g., making someone cry) reduces professional effectiveness
  • Offer a path to improvement while being clear about the consequences of not changing
"you've got to be able to tell them the truth in a way that you probably don't tell most of your friends the truth... all the most important things I've said are things that I've said to CEOs that they did not want to hear. And that's what the leadership is about."
Tactical:
  • Prioritize being respectful over being 'friendly' when delivering hard truths
  • Focus on the long-term health of the company rather than immediate social comfort
View all skills from Ben Horowitz →
Boz 2 quotes
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"Being kind isn't that. Being kind is like, 'Hey, how can I deliver this feedback in a way that is actually productive and helpful, in a way that is going to help them and not cause them just to feel bad and helpless?'"
Tactical:
  • Distinguish between 'nice' (patronizing/half-truths) and 'kind' (direct/helpful feedback).
  • Recognize when 'identity threat' is making you defensive during a disagreement.
"She could have the most profound disagreement with somebody in the world... and she would respond. She would say, 'Fascinating. You have to tell me more about why you think that.'"
Tactical:
  • Use the phrase 'Fascinating, tell me more' when you encounter a viewpoint that seems 'crazy wrong'.
  • Embrace curiosity as a tool to bridge the 'schism' between different mental models.
View all skills from Boz →
Bret Taylor 1 quote
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"She pulled me into a room and gave me talking to a little bit about holding my team to as high of a standard as I have. If someone wasn't meeting my expectations, what was my plan to manage them out of the company..."
Tactical:
  • Hold the team to the same high standards you hold for yourself
  • Have a clear plan for managing out underperformers rather than compensating for them
View all skills from Bret Taylor →
Carole Robin 5 quotes
Listen to episode →
"I feel that you don't care and I feel you're being insensitive are not feelings, and that's where we make our biggest mistakes when it comes to feedback."
Tactical:
  • Avoid using 'I feel that' or 'I feel like' as they usually lead to attributions rather than emotions.
  • Use a specific vocabulary of feelings (e.g., hurt, afraid, disappointed) to express impact.
"Stay on your side of the net... stick with the two realities you know because we get in trouble the minute we start thinking we know the other person's reality."
Tactical:
  • Only speak to the behavior you observed and the impact it had on you.
  • Avoid assuming the other person's motives or intentions.
"The formula is when you do insert behavior, I feel pull out the vocabulary of feelings and I'm telling you this because, or I'm hoping the outcome of you knowing this is."
Tactical:
  • State the specific behavior: 'When you do [X]...'
  • State the feeling: 'I feel [Y]...'
  • State the purpose: 'I'm telling you this because [Z]...'
"Address it while it's still small and then it won't get big. That's why we call it talk about a pinch before it becomes a crunch."
Tactical:
  • Notice when you are becoming 'activated' or irritated by small behaviors.
  • Substitute 'it' for 'I/You/We' to determine if a conversation is worth having (e.g., 'We are worth it').
"What did you hear me say? One of the most powerful things you can do when somebody responds in a way that feels very unexpected and out of whack with what you just said is go back to, 'What did you hear me say?'"
Tactical:
  • Ask 'What did you hear me say?' to uncover misinterpretations.
  • Validate the other person's reaction based on what they heard, even if it wasn't what you intended.
View all skills from Carole Robin →
Claire Hughes Johnson 2 quotes
Listen to episode →
"Say the thing you think you cannot say... I think that I've come to believe that often your biggest strength, one, is also your weakness, but two, is something that you don't know is a big strength because it's almost like breathing."
Tactical:
  • Identify the 'left-hand column' of internal thoughts you are filtering out
  • Voice uncomfortable observations to open up doors for others to speak
"One is, ask a question. Right? A question is not threatening... The next trick is you own it. This is your observation, this is your perception. This is not a judgment. I am not saying, 'Lenny, I think you really botched that interview.' That's not useful. If I said, 'Lenny, you know what? I wonder if you missed an opportunity in that interview.'"
Tactical:
  • Ask a question to open a difficult topic without being threatening
  • Own the observation by framing it as 'my experience' or 'I noticed' rather than an objective truth
  • Detoxify your internal commentary before speaking it out loud
View all skills from Claire Hughes Johnson →
Claire Butler 1 quote
Listen to episode →
"Radical Candor and Dare to Lead, to be honest, are the ones I recommend the most. Because I do a lot of coaching new managers and helping them learn how to manage. And those are the first two I start with, because they're so good."
Tactical:
  • Use Radical Candor as a primary resource for training new managers in feedback
View all skills from Claire Butler →
Claire Vo 1 quote
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"I called both of them individually and I said, 'The way you are operating is not meeting our leadership expectations. If you do not change, you cannot be part of this organization anymore. I believe you can operate differently. I do.'"
Tactical:
  • Normalize feedback by taking the 'temperature' out of the room
  • State clearly that questioning ideas is not questioning innate talent
  • Give feedback that is 'clear and kind' by being direct about the consequences of no change
View all skills from Claire Vo →
Drew Houston 1 quote
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"You love good relationships with people, but you don't want to make them unhappy so you don't tell them the truth basically about things that are difficult to hear... the company's conflict avoidant, so we're not telling the truth and then making a bunch of predictable mistakes."
Tactical:
  • Use personality frameworks like the Enneagram to identify personal tendencies toward conflict avoidance.
  • Consciously override the instinct to protect relationships at the expense of the truth.
View all skills from Drew Houston →
Elizabeth Stone 2 quotes
Listen to episode →
"Where if I'm asking myself the question, 'If this person on my team came to me and said, "I'm leaving today. I have a different opportunity and I would like to take it," would I do everything I could to keep them at Netflix?' If not, then I should be having that tough conversation about, 'Should you really be here? Are you in the right role?'"
Tactical:
  • Regularly ask yourself if you would fight to keep each team member if they resigned
  • Initiate difficult conversations immediately if the answer to the Keepers Test is 'no'
"When something's not meeting expectations or really showing up as excellence, I think it's a combination of both giving the feedback on that and being direct about it and being specific about what would it take to get this to the bar that I am expecting... And then the third and probably most important thing is help them fill that gap."
Tactical:
  • Be specific about what is required to reach the 'excellence' bar
  • Jump in to help the employee iterate on work (like a document) to show them what the bar looks like
View all skills from Elizabeth Stone →
Evan LaPointe 1 quote
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"I struggled for years with feedback to generate the intended outcome... As soon as I started closing the gap and realized I need to try harder to think about the story arc of this feedback, that becomes clearest to me how to do it when I have the intended outcome in mind."
Tactical:
  • Design the 'story arc' of feedback to ensure the recipient remains in a receptive state.
  • Ask 'Why do you believe that?' to drill below a behavior into the underlying belief during a tough conversation.
View all skills from Evan LaPointe →
Ethan Evans 1 quote
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"The first thing I did was I owned it. I said, 'Yes, it's not working. It's my fault. I will deal with it.' I took ownership. And the second thing I did was start updating him very proactively and saying, 'Here's where we are.'... I was buying life one hour at a time."
Tactical:
  • Admit mistakes immediately and take full responsibility without deflecting
  • Establish a proactive communication cadence (e.g., hourly updates) during a crisis
  • Meet the aggrieved party face-to-face as soon as possible to rebuild the human connection
View all skills from Ethan Evans →
Graham Weaver 1 quote
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"I was teaching the Xs and Os of being a CEO, basically: hiring, firing, having hard conversations, managing a board, fundraising, selling, all the things you would imagine that a young CEO would need to know."
Tactical:
  • Master the mechanics of hiring and firing as a core CEO competency
  • Learn to manage board dynamics and fundraising alongside team management
View all skills from Graham Weaver →
Jerry Colonna 1 quote
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"My famous questions include things like, what am I not saying that I need to say? ... What am I saying that's not being heard? And then, of course, what's being said that I'm not hearing?"
Tactical:
  • Journal on the question: 'What am I not saying that I need to say?'
  • Evaluate communication gaps by asking what you are saying that isn't being heard and what others are saying that you are missing.
View all skills from Jerry Colonna →
Joe Hudson 1 quote
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"Since I'm coach executives, let's do an executive example, so conflict avoidant executive. I don't want to feel the out of control in this that I do when people argue. I don't want to feel that level of out of control, so I am going to be conflict avoidant. I'm going to avoid conflict. Every way that we go to avoid a feeling, becomes the way that, that feeling gets invited towards us."
Tactical:
  • Identify the specific emotion you are trying to avoid (e.g., feeling out of control or ashamed) during a conflict.
  • Practice 'falling in love' with that uncomfortable feeling to remove the resistance that makes the conversation difficult.
View all skills from Joe Hudson →
Jules Walter 1 quote
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"if you manage to get them to take the risk to give you the feedback, your answer has to be enthusiastically grateful. That's the key... externally, I'm like, 'Hey, thank you,' and I mean it. I think that's the key that most people don't focus on."
Tactical:
  • Ask for feedback on specific traits (e.g., 'executive presence') rather than general performance.
  • Offer self-critique first to make it safe for others to provide honest agreement or disagreement.
  • Respond to all feedback with enthusiastic gratitude to encourage future honesty.
View all skills from Jules Walter →
Julie Zhuo 4 quotes
Listen to episode →
"Feedback really, in my mind, ideally, should be a daily practice... what is the best tool for us to get better? It is feedback."
Tactical:
  • Treat feedback as a daily practice to accelerate team improvement.
"The first tip on getting feedback or delivering hard feedback is first go and actually establish that our relationship is one in which we value each other's contribution... Start by saying, 'Hey, really excited to work with you. I feel like our best collaboration is I want you to help me get better.'"
Tactical:
  • Establish a 'feedback-first' relationship early on.
  • Ask colleagues if they prefer feedback in the moment or at set intervals.
"If I sit down with you and I say, 'Lenny, I'm so nervous right now. I want to give you some feedback and I'm really worried that it's going to impact our relationship... but I also feel like it's just going to help you to hear it if you can.' That does so much of the work of... It's humanizing."
Tactical:
  • Check your intention: ensure you are giving feedback to help, not to be 'right'.
  • Verbally acknowledge the difficulty of the conversation to build human connection.
"Sometimes a win-win thing is to just say, 'Look, it's not working, and I respect and value you so much that I know you want to do something that you can be proud of and you can grow in... and right here, what we got, this isn't it.'"
Tactical:
  • Frame termination as a necessary step for the individual to find a role where they can truly thrive.
View all skills from Julie Zhuo →
Katie Dill 1 quote
Listen to episode →
"I walked into the room and there were five of them seated around the table. They had a pack of papers in front of them and they went on taking turns quietly reading from the papers all the things that they saw that I was doing wrong and all the things that they didn't like about me... luckily, thank goodness I had the sense to just listen and not respond in that way."
Tactical:
  • Listen and take in feedback without responding immediately to justify actions
View all skills from Katie Dill →
Ken Norton 1 quote
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"Why don't you go to training to learn how to have difficult conversations? Because there's some great training about having difficult conversations... these are all really, really important factors that start to come into play."
Tactical:
  • Treat difficult conversations as a skill to be trained rather than a personality trait
  • Invest in formal training for conflict and feedback
View all skills from Ken Norton →
Kenneth Berger 3 quotes
Listen to episode →
"I work with a lot of founders who are not the sort of classic control freaks. They're super nice and their teams love them and they love their teams. So for them, it can be really hard to deliver hard feedback, to deliver negative feedback and even more to actually create consequences."
Tactical:
  • Recognize that creating consequences is a form of respect for the other person's choices
  • Move beyond just giving feedback to clearly stating the desired outcome or change
"I love radical candor, for example, where I try to go a step further than radical candor is to not just say, 'Hey, here's my feedback. Just wanted you to know.' But to say, 'And I want something. I would like to see an outcome.'"
Tactical:
  • Frame the complaint as an implied dream or vision for a better world
  • Ensure the feedback includes a clear ask for what you want to happen next
"And it's basically when you want to give someone feedback, the template is when you do a behavior, I feel a feeling, and she's big on like say actual feeling word not like, 'I feel like, or I feel that,' blah, blah, blah. And step three is, 'I'm telling you this because...' and then what you want them to change."
Tactical:
  • Use the 'Behavior-Feeling-Purpose' framework
  • Avoid 'I feel like' (which introduces stories) and use actual feeling words
  • Stay factual by describing what a video camera would have recorded
View all skills from Kenneth Berger →
Kim Scott 6 quotes
Listen to episode →
"Radical Candor is just what happens when you care personally and challenge directly at the same time. And I think it's probably best understood by what it's not because we all fail on one of those two dimensions or both of them multiple times a day. So you can think about it as a two by two framework. On the vertical axis is care personally, the horizontal axis is challenge directly. What happens when we remember to challenge directly, but we forget to show that we care personally. That is what I call obnoxious aggression"
Tactical:
  • Avoid 'obnoxious aggression' by ensuring you show you care before challenging.
  • Avoid 'ruinous empathy' by not withholding necessary feedback to spare feelings.
  • Avoid 'manipulative insincerity' which is neither caring nor challenging.
"I can tell when you do that thing with your hand, then I'm going to have to be a lot more direct with you. When you say um every third word, it makes you sound stupid."
Tactical:
  • If a person brushes off gentle feedback, increase the directness of the challenge until it is heard.
  • Use specific, high-impact language if necessary to ensure the recipient understands the gravity of the issue.
"You want to be humble, you want to be helpful, you want to do it immediately. You want to do it in person or at least synchronously. If you can't do it in person. You also want to praise in public and criticize in private, and you don't want to give people either praise or criticism about their personality. So if you want to remember all that, it's HHIIPPP, two H's, two I's, kind of three P's depending on how you count."
Tactical:
  • Deliver feedback immediately rather than saving it for a later meeting.
  • Ensure feedback is about work/behavior, not the person's inherent personality.
  • Prioritize synchronous communication (phone or in-person) to gauge the recipient's emotional reaction.
"you want to use sort of context, observation, result, next step. So context, in the meeting, observation, when you said um every third word, it makes you sound stupid. Next step, go to the speech coach. Also is important for praise, in the meeting context, when you offered both sides of the argument, observation, result is it earned you credibility. Next step is do more of that. So you can call it CORE"
Tactical:
  • State the Context of the behavior.
  • Share the specific Observation of what happened.
  • Explain the Result or impact of that behavior.
  • Define the Next Step or expected change.
"if I didn't fire Bob, I was going to lose all my best performers because not only had it been unfair to Bob not to tell him, I also had been unfair to everyone on the team. And they were frustrated. Their deliverables were late because his deliverables were late. They weren't able to do their best work because they were having to spend so much time redoing his work."
Tactical:
  • Address poor performance early to prevent a toxic environment for high performers.
  • Realize that withholding criticism is ultimately unkind as it leads to avoidable terminations.
"if you find your employee looks sad or mad, if they look sad, pause and say, 'I feel like maybe I didn't say that in the best possible way. How could I have said it differently?' And so that means you're going up on the care personally, dimension, but you're not going the wrong way on challenge directly."
Tactical:
  • Gauge the listener's reaction and adjust your approach in real-time.
  • If the recipient is upset, acknowledge their feelings but stay firm on the necessary challenge.
View all skills from Kim Scott →
Marc Benioff 1 quote
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"One of those things that we did two years ago was we had to architect a layoff, and we had never done a scaled layoff before. We had to lay off 10% of the company to save the company... It's a complete dumpster fire. It's a nightmare. I'm getting bashed in the press, on Twitter. Everyone is shooting at me."
Tactical:
  • Accept that difficult decisions like layoffs will never 'go well' regardless of communication
  • Develop a 'thick skin' to handle inevitable public and internal backlash
  • Focus on the 'regeneration' of the company post-crisis
View all skills from Marc Benioff →
Matt Abrahams 2 quotes
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"There's a more robust structure I talk about in the book called The 4 Is... The first I is information. You're just setting the playing field so the person knows what you're giving the feedback about. The second is impact, and this is impact on you, the feedback giver. The third is the invitation that you make, and then the final is the implications or consequences."
Tactical:
  • Start with objective information/facts about the behavior
  • State the impact the behavior has on you or the team
  • Invite the other person into the conversation to find a solution
  • Outline the implications or benefits of changing the behavior
"An apology to me, I have a AAA... It's three steps, acknowledge, appreciate, and amends. So I have to acknowledge what I did. ... Then I appreciate. 'I can imagine my doing that made you feel bad...' The amends part is, 'I will work not to do this. In fact, I will wait till you're done...'"
Tactical:
  • Acknowledge the specific behavior or mistake made
  • Appreciate the impact or negative feelings caused to the other person
  • Make specific amends by stating exactly how you will change your behavior in the future
View all skills from Matt Abrahams →
Matt MacInnis 1 quote
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"Fundamentally, the most selfish thing you can do is withhold feedback from someone. When you think a thought that would help someone improve and you avoid giving it to them because it would make you uncomfortable. Well, you're optimizing for your own comfort, and it's fundamentally selfish."
Tactical:
  • Give feedback immediately when you observe something that could help someone improve.
  • Reframe difficult feedback as an unselfish act of service to the recipient.
View all skills from Matt MacInnis →
Matt Mochary 6 quotes
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"The biggest marker that I've seen between a botched layoff and a successful layoff is at the moment someone hears that they no longer have a job, did they hear it from their manager in a one-on-one? If that's when they heard it, it'll be okay. But if they heard it in an email, in a group chat, in any kind of thing where they were sitting next to or they're hearing it along with other people, it wasn't personalized, it wasn't one-on-one, that is terrible."
Tactical:
  • Always deliver termination news in a 1:1 meeting, never via email or group announcement.
  • Ensure the setting allows the person to express their emotions privately.
"I believe that fear is actually giving you bad advice and I think you're predicting that if you do this A will happen. Well, I'm predicting that if you do that, the exact opposite will happen."
Tactical:
  • Check with a neutral third party when you feel 'gripped' by fear to get a clearer view of reality.
  • Test your fear-based predictions against a non-fearful person's predictions to see which outcome actually occurs.
"I at times feel anger and I act on that anger and I don't even realize I'm in anger... she said, 'I perceive you to be in anger.' So it's an I statement and it's simply what she's perceiving. There's no judgment. That was able to punch through my anger and then I woke up and went, oh, and then I stopped and just didn't act until I was able to shift out of anger."
Tactical:
  • Use the phrase 'I perceive you to be in [emotion]' to provide feedback without triggering defensiveness.
  • Stop and refuse to act or speak until you have shifted out of an angry state.
"The reason people are bad at this is because they think that they're hurting the person who they're letting go... Decision is one thing, implementation is completely and utterly separate. That's the same thing here in letting someone go. But if you let them go kindly and humanely, the key is, in my opinion, you become their agent, like Michael Ovitz, the CAA agent. You help them find their next job actively."
Tactical:
  • Separate the decision (what the customer/business needs) from the implementation (how to help the person being hurt).
  • Actively serve as the departing employee's 'agent' by reaching out to your network to find them a role that fits their passions.
"I start it off, 'Hey, this is going to be a difficult conversation. I want you to take a few seconds and prepare yourself. You are not going to enjoy this.' What I found is that the way the amygdala gets triggered is often because of surprise. So, if you give someone just a few seconds to mentally prepare, then the amygdala often doesn't get triggered nearly as hard."
Tactical:
  • Start difficult conversations by explicitly stating it will be difficult and giving the person a few seconds to prepare.
  • After delivering the news, ask the person to share their feelings to help them release the emotional charge.
"You actually want to cut deep because cutting two times or three times creates PTSD in an organization. It's trauma one, trauma two, trauma three. Now they're like, ah, it's just going to keep happening."
Tactical:
  • Calculate the necessary savings in dollars rather than headcount to avoid losing the most productive junior staff.
  • Complete all individual notification meetings in a single morning to minimize the period of uncertainty.
View all skills from Matt Mochary →
Maya Prohovnik 1 quote
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"The big one for me is Radical Candor... you need to care personally and challenge directly. If you're only doing one of those things, you're not giving feedback in an effective way."
Tactical:
  • Adopt the Radical Candor framework: Care Personally + Challenge Directly
  • Frame underperformance as a 'wrong fit' for the role rather than a personal failing
  • View feedback as a gift intended to help the recipient reach their career goals
View all skills from Maya Prohovnik →
Melissa Tan 1 quote
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"I actually pulled them aside and I said, 'Hey, we need to move a lot faster. This is where we need to get to by X. We're a growth team. We need to prove wins out early.'... I think in that conversation what's important is also saying, 'I believe you can do all these things and I'm doing this to support you.'"
Tactical:
  • Address performance or speed issues within the first few weeks of observation
  • State clearly that the feedback is intended to set them up for success
  • Keep feedback focused on specific observations and impacts rather than personal criticism
View all skills from Melissa Tan →
Mihika Kapoor 1 quote
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"If you have feedback to give someone else, I think you can start by asking, 'Hey, do you have feedback from me?' And kind of taking the feedback first so then that person feels like, 'Okay, maybe I have my way of seeing this situation. Let me communicate that and get off my chest.'"
Tactical:
  • Be explicit about your level of confidence in an opinion (e.g., 'medium confidence') to allow others to push back
  • Establish a culture of directness early in a working relationship by stating your communication style upfront
  • Act on received feedback immediately to demonstrate that feedback is valued
View all skills from Mihika Kapoor →
Molly Graham 1 quote
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"Firing people is as important as hiring people. Getting good at identifying when someone does not belong or someone is not going to work out is actually a skill."
Tactical:
  • Adopt the mantra 'serve the business, not the people' to make objective decisions about team composition.
  • Ask: 'If there were no emotions involved, what would I do?' to strip away the fear of upsetting someone.
  • Remember that being direct is being kind when letting someone go.
View all skills from Molly Graham →
Paul Adams 1 quote
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"I'd never fired anyone before I joined Intercom... and realized it always works out for both sides. And the nicest thing to do is to do the harder thing. It's actually the nicer thing to do. People are relieved in this example."
Tactical:
  • Reframe difficult conversations as the 'nicer' thing to do for the individual's long-term success.
View all skills from Paul Adams →
Rachel Lockett 3 quotes
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"Actually, the goal of any conflict is to create mutual understanding."
Tactical:
  • Shift focus from convincing to understanding the other person's perspective.
"I'm going to give you a framework that I like that many of my clients use. It's from Marshall Rosenberg's Nonviolent Communication. It is a book and a framework. So it's four steps. The first step is observations... The next step is feelings... The third step is needs... And lastly, the step is to make a request."
Tactical:
  • State objective observations (facts that can't be argued).
  • Express feelings as body-based emotions (e.g., 'I feel anxious') rather than thoughts (avoid 'I feel like...').
  • Identify the underlying human need (e.g., clarity, connection).
  • Make a specific, achievable request.
"There is always something that we're doing to contribute to the conflict, even if it feels like the other person is insane... Entering any conflict conversation with humility, and curiosity about the other person's experience, is critical."
Tactical:
  • Ask: 'How am I complicit in creating the conditions that I claim I don't want?'
  • Enter conversations with humility and curiosity instead of rigidity.
View all skills from Rachel Lockett →
Uri Levine 1 quote
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"The problem was not that the team was not right. The problem was that the CEO did not make hard decision. Making hard decisions is hard... In a small place like a startup, the hard decisions will always go to the top. Now, if the CEO does not make that hard decisions, the result is always the same. The top performing people would leave."
Tactical:
  • Fire underperformers immediately to protect the culture and retain top talent.
  • Recognize that everyone in a small team usually knows who shouldn't be there within the first month.
View all skills from Uri Levine →
Wes Kao 1 quote
Listen to episode →
"I have a framework called strategy, not self-expression... the goal is behavior change. So if that's the goal, trim everything else that you were about to say that does not actually contribute to that goal and only keep the part that will make the person want to change."
Tactical:
  • Vent frustrations to a third party (therapist, partner) before the actual feedback conversation
  • Trim 90% of the emotional 'fluff' and focus only on what motivates the change
View all skills from Wes Kao →
Ebi Atawodi 1 quote
Listen to episode →
"When you are extending yourself, you're not nice. It's not always nice or like, it sometimes is having hard conversations. It's knowing that, oh, there's a human, they know I care about them. So when the feedback is coming like raw, they know that it's in their best interest because I've shown enough times that I genuinely care about the person behind the role."
Tactical:
  • Show genuine care for the person behind the role before delivering raw feedback
  • Prioritize the other person's growth over being liked
View all skills from Ebi Atawodi →
Megan Cook 1 quote
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"What we put into place is something we call Fight Club. I'll probably get in trouble for talking about Fight Club. The first rule is you don't talk about Fight Club. But it's 30 minutes every week, and it's just for myself, my engineering, and my design leader; and we get together, and we know that we're going there to have a conflict."
Tactical:
  • Create a dedicated 30-minute weekly slot for leadership conflict resolution
  • Enter the meeting with the explicit mindset that disagreements will occur
  • Address tensions early to prevent them from escalating into larger organizational issues
View all skills from Megan Cook →
Paige Costello 1 quote
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"Convey this feedback as situation, behavior, impact. The situation is on Tuesday in that meeting at 3:00. Behavior, you interrupted me while I was saying this thing. Impact, made me feel like you weren't listening to me... it's a subjective observation. It's not what the camera recorded, it's what you experienced."
Tactical:
  • Specify the exact time and place of the behavior (Situation).
  • Describe the observable action without judgment (Behavior).
  • Share how that behavior affected you or the team (Impact).
View all skills from Paige Costello →
Sanchan Saxena 1 quote
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"I had to let go of people over Zoom. I couldn't even meet them in-person. I still remember when I actually finished my speech and I told them, 'This is the last day,' now, I literally shed a tear in front of everybody, because I was like, 'Man, this is hard. This is really, really hard.'"
Tactical:
  • Lead with vulnerability and human emotion during difficult organizational changes
  • Acknowledge the external factors to ensure employees understand it is not a reflection of their performance
View all skills from Sanchan Saxena →
Tobi Lutke 1 quote
Listen to episode →
"Spending time and longer time in careers with people and then holding them to a high standard means that they accomplish very often things that just they didn't imagine they could. To me this is the most wonderful thing to see... hearing from someone that you respect that 'Hey, I think you had it in you to do this thing significantly better because I think you probably saw fairly early in the project this sort of path A path B. You chose path B potentially out of convenience even though you knew that wasn't the right thing. And I actually expected better of you'... that's hard to hear, right, because it's right. But it's also extremely valuable, right?"
Tactical:
  • Hold people accountable to their potential rather than their current level
  • Call out when someone chooses a path of convenience over their own conviction
  • Frame difficult feedback as an expectation of greatness based on respect
View all skills from Tobi Lutke →
Varun Parmar 2 quotes
Listen to episode →
"The number one thing that a product leader on the product leadership team needs to do is drive accountability with others in the product leadership team... When you go back and you work with your team, always have the lens are you improving things."
Tactical:
  • In leadership meetings, prioritize holding peers accountable for business outcomes over just reporting status.
  • Ask 'Have I improved things today compared to yesterday?' as the primary yardstick for team performance.
"Every offsite that I do with my leadership team, usually there is a one to two hour session where it is feedback to Varun, and I actually do it openly... I want to show my vulnerabilities to everyone, that I am not perfect."
Tactical:
  • Dedicate specific time in offsites for 'open feedback' where the team critiques the leader's performance.
  • Model vulnerability by acknowledging blind spots publicly to encourage a culture of honest feedback.
View all skills from Varun Parmar →

Install This Skill

Add this skill to Claude Code, Cursor, or any AI coding assistant that supports Agent Skills.

1

Download the skill

Download SKILL.md
2

Add to your project

Create a folder in your project root and add the skill file:

.claude/skills/having-difficult-conversations/SKILL.md
3

Start using it

Claude will automatically detect and use the skill when relevant. You can also invoke it directly:

Help me with having difficult conversations